Search our insights, learnings and perspectives across our impact areas.
If you don’t care about me, then you don’t deserve my business
According to The Salesforce State of Service Third Edition report, 47% of customers say they’ll stop buying from a company if they have a subpar experience. The number one reason customers leave or don’t return is that they feel undervalued. Sparrowly Group’s Avril Dunn explores this further.
The Funnel Marketing Trap
While many businesses are adopting funnel and automated marketing programs, what happens when there is a mismatch with customer experience?
From small things, big things grow
Sparrowly Group has been in business for four years, Giovanna Lever reflects on the biggest learnings of running a small business and shares her four fundamental business insights.
Why do manners matter?
There is a lot of talk about emotional intelligence in the workplace but Giovanna Lever believes it can be distilled down to a basic principle which can be too often forgotten, and they are, quite simply manners.
Dear Small Business Owner...
Giovanna Lever’s personal letter to small business owners. She has helped many small to medium sized businesses become profitable, retain happy customers/clients and scale successfully.
Goal setting for every age
Now that the New Year hype is over and the pressure for new starts is off, let’s get real about creating goals and bring it back to basics. Giovanna Lever has mentored hundreds of individuals in her career from school leavers to senior managers and small business owners.
Breaking up is not hard to do…
Professional breakups don’t necessarily mean a disaster. Giovanna Lever explains when it is well managed and with both parties best interests as the focus, can, in most cases lead to a more positive outcome long term.
“I’m sorry”…learnings from a ten year old
Why do adults struggle to say those two powerful words - I'm sorry? Giovanna Lever reflects on key learnings from her ten year old for the work place.
Why has Always Been in Us…
Why do so many adults struggle with knowing their why? What happens between seven and adult hood? Giovanna Lever taps into this through her recent experience.
Value vs. lipservice
For small business owners it is important to create connections. Giovanna Lever shares her tips on how to create genuine two-way value in your business relationships.
The best investment you can make is in yourself
Do you invest enough time into your professional growth? Giovanna Lever shares her insights into helpful learning opportunities that will continue to help you grow in your career.
Name it to Tame it
Fear is inevitable at some point in our lives. Hear what our guest blogger Jane Faulkner has to say about fear and ways to overcome it for your small business operations
Multitasking Mayhem
Most women are proud of their multi-tasking abilities but are they causing themselves unnecessary stress by trying to handle too many things at once? Giovanna Lever provides her perspective on this.
Keep an eye on the time, not your phone
We are living in an era where our phone is glued to us. Hear what leadership expert, Giovanna Lever has to say about why its important to stay away from our phone in meetings.
If an opportunity doesn't exist, create it yourself
Sometimes all you need is confidence and ambition to achieve the goals you want. Hear how Giovanna Lever created an opportunity for her career.
The path to successful leadership
What does it take to be a successful leader in your workplace? Take the points discussed here by Giovanna Lever assist you in your career and life progression.
Circle of Influence
In many professional landscapes people only care about who you are and what you do. Hear what Giovanna Lever has to say about networking without a business card.