Search our insights, learnings and perspectives across our impact areas.

SME Giovanna Lever SME Giovanna Lever

If you don’t care about me, then you don’t deserve my business

According to The Salesforce State of Service Third Edition report, 47% of customers say they’ll stop buying from a company if they have a subpar experience. The number one reason customers leave or don’t return is that they feel undervalued. Sparrowly Group’s Avril Dunn explores this further.

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SME Giovanna Lever SME Giovanna Lever

The Funnel Marketing Trap

While many businesses are adopting funnel and automated marketing programs, what happens when there is a mismatch with customer experience?

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SME Giovanna Lever SME Giovanna Lever

Why do manners matter?

There is a lot of talk about emotional intelligence in the workplace but Giovanna Lever believes it can be distilled down to a basic principle which can be too often forgotten, and they are, quite simply manners.

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SME Giovanna Lever SME Giovanna Lever

Dear Small Business Owner...

Giovanna Lever’s personal letter to small business owners. She has helped many small to medium sized businesses become profitable, retain happy customers/clients and scale successfully.

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SME Giovanna Lever SME Giovanna Lever

Goal setting for every age

Now that the New Year hype is over and the pressure for new starts is off, let’s get real about creating goals and bring it back to basics. Giovanna Lever has mentored hundreds of individuals in her career from school leavers to senior managers and small business owners.

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SME Giovanna Lever SME Giovanna Lever

Breaking up is not hard to do…

Professional breakups don’t necessarily mean a disaster. Giovanna Lever explains when it is well managed and with both parties best interests as the focus, can, in most cases lead to a more positive outcome long term.

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SME Giovanna Lever SME Giovanna Lever

Why has Always Been in Us…

Why do so many adults struggle with knowing their why? What happens between seven and adult hood? Giovanna Lever taps into this through her recent experience.

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SME Giovanna Lever SME Giovanna Lever

Value vs. lipservice

For small business owners it is important to create connections. Giovanna Lever shares her tips on how to create genuine two-way value in your business relationships.

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SME Giovanna Lever SME Giovanna Lever

Name it to Tame it

Fear is inevitable at some point in our lives. Hear what our guest blogger Jane Faulkner has to say about fear and ways to overcome it for your small business operations

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SME Giovanna Lever SME Giovanna Lever

Multitasking Mayhem

Most women are proud of their multi-tasking abilities but are they causing themselves unnecessary stress by trying to handle too many things at once? Giovanna Lever provides her perspective on this.

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SME Giovanna Lever SME Giovanna Lever

Keep an eye on the time, not your phone

We are living in an era where our phone is glued to us. Hear what leadership expert, Giovanna Lever has to say about why its important to stay away from our phone in meetings.

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SME Giovanna Lever SME Giovanna Lever

Circle of Influence

In many professional landscapes people only care about who you are and what you do. Hear what Giovanna Lever has to say about networking without a business card.

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